BeNatural Organic, pure ingredients, powerful results

What We Choose to Use, Avoid, and Why


As the dangers caused from toxins in personal care products become more evident, it is important that we educate ourselves on the toxicity levels in every product we use. This will enable us to make informed decisions about what we apply to our skin, and introduce into our bodies.

At Be Natural Organics, we want our customers to be armed with the necessary information to ensure that you make the right choices for your skin.  That is why we have each of our products rated for toxicity levels by an independent environmental organization.

Along with knowledge on the overall toxicity levels in skin care products, we think it is important to understand the various types of toxins.  For this reason, we have included a list below of the two main types of toxins and their effects on our bodies:

Synthetic toxins - Most tend to accumulate in our bodies and attribute to our "Chemical Body Burden". Numerous studies have shown that synthetic toxins accumulate in our organs and fatty tissues and eventually lower the body's resistance to fight disease. Two of the main synthetic toxins used in skin care products are parabens and sulfates.  Parabens, found in over 90% of skin care products, collect in the fatty tissues in breasts and have been connected with breast tumors.  Sulfates accumulate in the brain, heart, liver and lungs and have shown similar detrimental effects. At Be Natural Organics, we ensure our products are free of all harmful synthetic toxins.  For more information, please see our "Articles" link.

Natural toxins - These are very different than their synthetic counterparts. Fruit and vegetable enzymes, some essential oils and other botanical actives may have a toxicity rating.  However, these natural enzymes dissipate into the skin, fulfill their purpose (for example, to exfoliate or stimulate collagen), and become neutralized by the body.  They do not carry with them any long-term negative effects. Be Natural Organics will use various natural enzymes to achieve specific results.

At Be Natural Organics we are committed to providing a luxurious product line that surpasses the competition by omitting dangerous synthetic toxins and maintaining high-performing results. We are extremely proud to have achieved our goal and continue to develop new, clean products.

We are also committed to educating consumers on the importance of healthy skin care, and to be a driving force in the removal of all dangerous toxins used in skin care products today.  Towards that end, we have developed a toxin reference card for you to take with you when you go shopping.   Please print this card and put it in your wallet as our gift to you.

Be Well,
Joanne O'Donnell
Founder of Be Natural Organics

toxin card

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